<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" version="3.1" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-1.xsd">
  <titleInfo>
    <title>Dynamic digital marketing</title>
    <subTitle>master the world of online and social media marketing to grow your business</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>McGruer, Dawn.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
    <role>
      <roleTerm type="text">author.</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">West Sussex</placeTerm>
    </place>
    <publisher>John Wiley &amp; Sons</publisher>
    <dateIssued>2020</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxviii, 412 p. ill.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Dawn McGruer</note>
  <note>Includes bibliographical index (pp. 401-412).</note>
  <note>600-699</note>
  <subject>
    <topic>Internet marketing</topic>
  </subject>
  <subject>
    <topic>Strategic planning</topic>
  </subject>
  <subject>
    <topic>Business growth</topic>
  </subject>
  <classification authority="ddc">658.872  M147 2020</classification>
  <identifier type="isbn">9781119635888</identifier>
  <recordInfo>
    <recordContentSource authority="marcorg">NMSCST</recordContentSource>
    <recordCreationDate encoding="marc">260128</recordCreationDate>
    <recordChangeDate encoding="iso8601">20260129083904.0</recordChangeDate>
  </recordInfo>
</mods>
