00693nam a22002057a 4500003000400000005001700004008004100021020003500062040001100097082002600108100002100134245010700155260004200262300002700304504006600331650001400397650001800411650003200429700002600461OSt20251027205647.0230714b           ||||| |||| 00| 0 eng d  a978-2-4729-7051-0c(paperback)  cNMSCST  aGrad 658.8bG857 2019  aGriffin, Daniel.  aPress start :busing gamification to power-up your marketing / cDaniel Griffin & Albert van der Meer.  aLondon :bBloomsbury Business,c2019.  aix, 278 pages :bill.   aIncludes bibliographical references (pages 265-274) an index.  aMarketing  aGamification	  aMarketing--Data processing	  avan der Meer, Albert.