Press start
using gamification to power-up your marketing
Griffin, Daniel.
creator
van der Meer, Albert.
text
London
Bloomsbury Business
2019
monographic
eng
ix, 278 pages : ill.
Daniel Griffin & Albert van der Meer.
Includes bibliographical references (pages 265-274) an index.
Marketing
Gamification
Marketing--Data processing
Grad 658.8 G857 2019
978-2-4729-7051-0
230714
20251027205647.0