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  <titleInfo>
    <title>Applied marketing analytics</title>
    <subTitle>the peer-reviewed journal</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Alcaraz, Rafael.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">London, UK</placeTerm>
    </place>
    <publisher>Henry Stewart Publications</publisher>
    <dateIssued>2023</dateIssued>
    <issuance>continuing</issuance>
    <frequency>Quarterly. </frequency>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>v. </extent>
  </physicalDescription>
  <note type="statement of responsibility">Rafael Alcaraz, et al., editors. </note>
  <note>4 v. Summer 2022- Spring 2023 </note>
  <note>Includes bibliographical references. </note>
  <subject>
    <topic>Marketing</topic>
  </subject>
  <subject>
    <topic>Marketing</topic>
    <topic>Periodicals</topic>
  </subject>
  <subject>
    <topic>Social media</topic>
  </subject>
  <subject>
    <topic>Social media</topic>
    <topic>Periodicals</topic>
  </subject>
  <identifier type="issn">2054-7544</identifier>
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    <recordCreationDate encoding="marc">250219</recordCreationDate>
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