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Brand management : theory and practice / John Dixon.

by Dixon, John.

Publisher: New York : Clanrye International, c2020Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 D621 2020] (1).

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Brand management : a strategic approach / Nancy Durrant.

by Durrant, Nancy [author. ].

Publisher: New York, NY : Larsen & Keller, c2022Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.5 D965 2022] (1).

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