000 00714nam a22002177a 4500
005 20260323153945.0
008 260323b ||||| |||| 00| 0 eng d
020 _a9781260441536
082 _a658.8 C512 2019
100 1 _aChavez, Tom,
_eauthor.
245 _aData driven :
_bharnessing data and AI to reinvent customer engagement /
_cTom Chavez, Chris O'hara, Vivek Vaidya.
260 _aNew York :
_bMcGraw Hill Education,
_cc2019.
300 _axx, 230p.
504 _aIncludes index.
526 _a600-699
600 _aConsumer Behavior.
600 _aArtificial Intelligence (AI) & Semantics.
700 1 _aO'Hara, Chris,
_eauthor.
700 1 _aVaidya, Vivek,
_eauthor.
942 _2ddc
_cBK
999 _c2075
_d2075